BFBM Privacy Policy


Last updated:  July 27, 2011

Brighter Futures for Brighter Minds (“BFBM”) provides a variety of online services.  BFBM is dedicated to building and maintaining goodwill with our customers and we are committed to implementing measures designed to protect the privacy of those using our services.  Moreover, we see it as our responsibility to help set an example and establish the standards for privacy on the Internet.


Although BFBM respects the privacy of all those who visit our web site and use our online services, we do collect information from our members and visitors.  This Privacy Policy governs your interaction with the BFBM web site, and your registration for and use of BFBM’s online services.  Except as set forth within this Privacy Policy and our Terms of Use and other published guidelines, we do not release personally identifiable information about out members and visitors without their permission.


Please note that BFBM reviews its privacy practices from time to time, and that those practices are, therefore, subject to change.  We ask that you bookmark and periodically review this page to ensure continuing familiarity with the most current version of our Privacy Policy.  To contact BFBM about privacy issues, to report a violation of our Privacy Policy or to raise any other issue, please e-mail through our contact page:


The Information We Gather.


BFBM gathers two types of information about users:

  1. Non-personally identifiable information: When visitors come to our web site, we collect and aggregate information indicating, among other things, which pages of the web site were visited, the order in which they were visited and which hyperlinks were “clicked.”  Collecting such information involves the logging of the IP addresses, operating system and browser software used by each visitor to the BFBM web site.  Although such information is not personally identifiable, we can determine from an IP address a visitor’s Internet Service Provider and the geographic location of his or her point of connectivity.


We also use “cookies” — that is, small text files placed on a user’s computer hard drive — to help us determine the type of content and sites to which a visitor to the BFBM site links, the length of time each visitor spends at any particular area of the BFBM site and the BFBM services visitors choose to use.  Cookies also tell us which advertising a visitor has seen on our site.  Essentially, cookies are a visitor’s identification card for the BFBM computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus.  Cookies allow BFBM to serve you better and more efficiently, and to personalize your experience at BFBM’s web site.  Nevertheless, you should be able to control how and whether cookies will be accepted by your web browser.  For more information on how to do so, please refer to the documentation accompanying your browser.


When you access the BFBM sit, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, Internet Protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.


BFBM may present links in a format that enables us to keep track of whether these links have been followed.  We use this information to improve the quality of our technology, customized content and advertising.

  1. Personally identifiable information: In certain areas of the BFBM web site – for example, when registering to become an BFBM member – we require that you provide us with personally identifiable information (including, for example, first name, surname, street address, email address, telephone number and, when applicable, credit card information). 


When you send email or other communications to BFBM, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.


BFBM may make available third party applications through its services.  The information collected by BFBM when you enable a gadget or other application is processed under this Privacy Policy.  Information collected by the application or gadget provider is governed by their privacy policies.


We do not knowingly collect personally identifiable information from children (defined herein as minors younger than thirteen years of age) without obtaining parental consent.  Before registering for membership with BFBM, we ask that children have their parents read our Privacy Policy.  Before and during the registration process, we encourage children to include a parent or guardian in the process.


How We Use (and Do Not Use) the Information We Gather.


Please take some time to familiarize yourself with the different ways BFBM uses the information that it gathers.  Keep in mind that, while BFBM encourages all third parties involved – including but not limited to its affiliates and advertisers –to adhere to our policies regarding the privacy of our visitors and members and to otherwise handle personal information in a responsible manner, we cannot and do not assume any responsibility for any actions or omissions of third parties, including the manner in which they use information received either from BFBM or independently.  Nevertheless, in the event that you encounter any third party associated with, or who claims association with, BFBM who you feel is improperly collecting or using information about you, please contact us at ; we will be happy to forward your message to the third party.

  1. Non-personally identifiable information: BFBM uses non-personally identifiable information in aggregate form to build higher quality, more useful online services by performing statistical analyses of the collective characteristics and behavior of our members and visitors, and by measuring demographics and interests regarding specific areas of the BFBM web site.  We provide statistical information based on this data to advertisers, affiliates and other current and potential business partners.  We also use the aggregate data to inform these third parties as to the number of people who have seen and clicked on links to their web sites.


The BFBM web site contains links to other Internet web sites, including co-branded or other affiliated sites which may or may not be owned or operated by BFBM.  Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such web sites, including such sites’ use of any information (such as IP number, browser type or operating system) collected when visitors to the BFBM web site click through links to those sites.  Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.

  1. Personally identifiable information:  BFBM provides notice to potential BFBM registrants that personally identifiable information will be collected during the registration process.  Such notice is provided simultaneously with your BFBM registration; moreover, this Privacy Policy itself serves as notice that such information is collected under those circumstances.  Although you may not “opt out” of the registration process if you wish to become a BFBM member, you may choose to “opt out” of receiving promotional materials from BFBM and/or its affiliates, advertisers or other business partners.  If you do not “opt out” of receiving such promotional materials, BFBM reserves the right to release any personally identifiable registration information regarding you to third parties who provide goods or services that we believe may be of interest to you.  We will not release your credit card information to third parties unless necessary to complete a transaction between you and such a third party.  If you decide that you would like to discontinue receiving promotional information from such third parties, please contact those third parties directly, or contact BFBM


BFBM limits its own e-mail solicitations to those customers who have not “opted out” of receiving such communications.  The solicitations are limited in that they, among other things, will clearly indicate the originator of the e-mail and provide the customer with a method of “opting out” of receiving future communications of a similar nature.


In addition, BFBM sometimes uses individual data to “target” advertising — to decide which advertisements and sponsor messages to show to which members.


Finally, BFBM may use individual members’ data to “pre-populate” forms which are displayed for the purpose of collecting individual data by BFBM and/or its sponsors.  In no case does pre-populating a form automatically transfer any data to any advertiser or third party.  Only if the member voluntarily requests that such data be transferred will any transfer take place — for example, if/when a member clicks a “submit form” button or other button.


We reserve the right to release information contained within our access logs concerning any visitor or member when that visitor or member is in violation of our Terms of Use or other published guidelines, or partakes (or is reasonably suspected of partaking) in any illegal activity, even without a subpoena, warrant or other court order, and to release such information in response to court and governmental orders, civil subpoenas, discovery requests and as otherwise required by law.  We cooperate with law enforcement agencies in identifying those who may be using our servers or services for illegal activities. We also reserve the right to report any suspected illegal activity to law enforcement individuals or entities for investigation or prosecution.


Third Party Sites.


This Privacy Policy applies to BFBM services only. We do not exercise control over the sites displayed as search results, or links from other sites.  These other sites may place their own cookies or other files on your computer, collect data or solicit personal information from you.


Data Security.


BFBM takes appropriate security measures to protect any personally identifiable information it stores against unauthorized access to or unauthorized alteration, disclosure or destruction.  We periodically review our security measures for data collection, storage and processing practices, as well as physical security measures to guard against unauthorized access to systems where we store personally identifiable information.


BFBM restricts access to personal information to BFBM employees, contractors and agents who need to know that information in order to operate, develop or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.


Changing or Deleting Personal Information; Business Transfers.


If you would like to have your personally identifiable information removed from BFBM’s database, please contact us, and we will use reasonable efforts to comply with your request.  Keep in mind, however, that there will be residual information that will remain within BFBM databases, access logs and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however, BFBM reserves the right, from time to time, to recontact former customers or users of BFBM.


In addition, we may sell or transfer assets or portions of our business as we continue to improve our product and service offerings.  In such transactions, user or visitor information (whether non-personally identifiable or personally identifiable) may constitute one of the transferred business assets.



Questions regarding this Privacy Policy should be directed to BFBM